Legislation Details

File #: 0794-26    Version: 2 Name: Contract for Services with Wiser Strategies for Marketing Placement
Type: Resolution Status: Approved
File created: 8/10/2026 In control: Urban County Council
On agenda: 9/17/2026 Final action: 9/17/2026
Enactment date: 9/17/2026 Enactment #: R-431-2026
Title: A Resolution authorizing and directing the Mayor, on behalf of the Urban County Government, to execute the Contract for services (awarded pursuant to RFP #38-2026) with Mackey Group LLC, dba Wiser Strategies, to place mass marketing ads, for the Div. of Grants and Special Programs, at a cost not to exceed $350,000. [Div. of Environmental Services, Carey]
Attachments: 1. Wiser Strategies Marketing Blue Sheet, 2. Contract For Services (Placement) Wiser Strategies FY27, 3. RFP Pkg 38-2026 w Addendum #1, 4. Wiser Strategies proposal, 5. RESO 0794-26 Wiser Strategies Marketing_ 4905-5874-2479 v.1.pdf, 6. R-431-2026, 7. Contract #241-2026
Title
A Resolution authorizing and directing the Mayor, on behalf of the Urban County Government, to execute the Contract for services (awarded pursuant to RFP #38-2026) with Mackey Group LLC, dba Wiser Strategies, to place mass marketing ads, for the Div. of Grants and Special Programs, at a cost not to exceed $350,000. [Div. of Environmental Services, Carey]
Summary
Authorization to execute a Contract for Services, awarded pursuant to RFP 38-2026, with Mackey Group LLC dba Wiser Strategies to place mass marketing ads to support information and engagement strategies employed by the Division of Environmental Services for FY27, with an option for two (2) 1-year renewals, contingent upon funding. The amount of this Contract is not to exceed $350,000 in FY27. Funds are Budgeted (L0794-26) (Carey/Martin)
Budgetary Implications: Yes
Advance Document Review:
Law: Yes, Completed by Todd Henning, 9/08/2026
Risk Management: N/A
Fully Budgeted: Yes
Account Number:
4051-313201-3095-71299 $100,000
1115-313201-3095-71299 $100,000
1115-303501-0001-71299 $50,000
3160-160705-0001-71299 $100,000
This Fiscal Year Impact: $350,000.00
Annual Impact: $0
Project: SLX_UPWP_2027
Activity: FED_GRANT
Budget Reference: 2027
Current Balance: fully Budgeted
Body
BE IT RESOLVED BY THE COUNCIL OF THE LEXINGTON-FAYETTE URBAN COUNTY GOVERNMENT:
Section 1 – That the Mayor, on behalf of the Lexington-Fayette Urban County Government, be and hereby is authorized and directed to execute the Contract for Services (awarded pursuant to RFP #38-2026), which is attached hereto and incorporated herein by reference, with Mackey Group LLC dba Wiser Strategies, to place mass marketing ads, for the Division of Grants and Special Programs.
Section 2 – That an amount, not to exceed the sum of $350,000.00, be and hereby is approved for payment to Mackey Group LLC, dba Wiser Strategies, from accounts #4051-313201-3095-71299 ($100,000.00), #1115-313201-3095-71299 ($100,000.00), #1115-303501-0001-71299 ($50...

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